We believe our employees are the key drivers of our success, and we aim to recruit, train, promote and retain the most talented and success-driven personnel in the industry.

Executive Leadership

Aaron LoCascio
Chief Executive Officer

Mr. LoCascio is Co-Founder and Chief Executive Officer of Greenlane. After encountering his first vaporizer at the age of 19, LoCascio sensed the commercial and technological potential of vaporization and began purchasing and re-selling units online shortly thereafter. Since then, Greenlane has flourished under Mr. LoCascio’s continued day-to-day operations. Mr. LoCascio holds a degree in Accounting from Valencia Community College.

Adam Schoenfeld
Chief Strategy Officer

Mr. Schoenfeld is Co-Founder and has served as Chief Strategy Officer of Greenlane since May 2018. He is an early adopter and pioneer of vaporization, and he has worked diligently to develop extensive personal contacts within the cannabis industry. Mr. Schoenfeld played an integral role in the adoption and success of numerous successful brands in the vaporization space that have become household names. Mr. Schoenfeld has a keen understanding of the diffusion of innovation and a mastery of the web marketing, advertising, and search engine optimization techniques to accelerate that diffusion. Mr. Schoenfeld studied International Business and earned his bachelor’s degree at Evergreen State College in 2006.

William Mote
Chief Financial Officer

William (Bill) Mote joins Greenlane Holdings as Chief Financial Officer responsible for overseeing the accounting, business support, financial planning and analysis, treasury, and tax functions. Bill has over 25 years of experience building and leading finance teams in global corporations with significant operating scale and complexity. Prior to joining Greenlane, Bill was CFO at Basic Fun and previously at Summer Infant (NASDAQ:SUMR) and the Poarch Band of Creek Indians. Earlier in his career Bill held senior level finance roles at Jakks Pacific, Easton Bell Sports and Hewlett-Packard. Bill graduated from Louisiana State University in Baton Rouge with a bachelor’s degree in Accounting and a master’s degree in Business Administration.

William Bine
Chief Operating Officer

William (Bill) Bine joins Greenlane as Chief Operating Officer. Bill is an accomplished executive with more than 25 years of experience leading supply chain and operations growth and transformation in the consumer products and manufacturing industries. He has built his career in diverse global business environments and delivered accretive results in domestic and international business growth, M&A, and business transformation. Prior to joining Greenlane, Bill was SVP, Global Supply Chain and Operations at Crocs, Inc. and was responsible for the global supply chain transformation and restructuring strategy as part of the broader brand turnaround. Under his leadership, the supply chain transformation repositioned the company for growth by consolidating operations and facilities, diversifying the sourcing base for supply chain resiliency, right-sizing organizational structures and modernizing distribution facilities. Prior to Crocs, Bill held multiple leadership positions across several brands including: Interim Chief Sourcing Officer and VP, Global Sourcing Operations at Ascena Retail Group, VP International Operations and Supply Chain Strategy at Chico’s FAS, Inc. and multiple senior positions at L Brands, Inc. Bill is a US Navy veteran and earned a Bachelor of Science degree in Electrical Engineering from the University of Notre Dame and a Masters of Business Administration in Finance and Operations from Duke University.

Douglas Fischer
General Counsel

Mr. Fischer has served as the General Counsel of Greenlane Holdings, LLC since October 2018. Prior to joining Greenlane, Mr. Fischer practiced at Cadwalader, Wickersham & Taft, where he represented corporations and individuals in an array of settings spanning white collar criminal, regulatory, and complex commercial matters. Doug served as the Chief Legal Officer of the National Association of Cannabis Businesses, where he worked with leading cannabis businesses to establish national compliance standards. Mr. Fischer has deep experience with anti-money laundering laws, the Controlled Substances Act, cannabis regulation, securities laws, and corporate compliance programs; he has written and spoken extensively concerning cannabis regulation, including appearing in the Wall Street Journal, Forbes, Cheddar, and The Daily Beast. Mr. Fischer received a Bachelor of Arts degree in Political Science from The George Washington University and a Juris Doctor degree from American University Washington College of Law.

✓ Structured training and career paths
✓ Entrepreneurial, performance-driven culture

✓ Connected and motivated team
✓ Passion for the Greenlane vision

Robin MehdeeOur Team